Guides for indie studios, publishers and investors

Practical guides on Steam competitor analysis, review analysis, market research, pricing, publishers and porting, from the team behind ReviewPulse.

• How to find a publisher for your indie game and pitch themFind indie game publishers that sign games like yours, build a pitch deck with real Steam data, write the first email and check deal terms before you sign.
• Indie game market research: how to pick a genre with demand on SteamIndie game market research for Steam: compare genre hit rates, estimate reference game sales, find gaps in reviews and validate your idea with wishlists.
• Porting a PC indie game to Switch, PlayStation and Xbox: how to pick the game and the porting studioWhich PC indie games port well to Switch, PlayStation and Xbox, how engines affect cost, how to choose a porting studio, and the deal structures to expect.
• Porter's Five Forces for indie games: a worked examplePorter's Five Forces applied to indie games on Steam: rivalry, new entrants, supplier and buyer power, substitutes, with real data and a worked example.
• How to do a competitor analysis for an indie game on SteamA step-by-step Steam competitor analysis for indie games: find real rivals by tags, compare price and reviews, estimate sales and turn it into decisions.
• Steam regional pricing: how to price your indie game by countryHow Steam regional pricing works in 2026, what Valve recommends, what real indie games charge in 8 countries, and a step-by-step way to price your game.
• How to analyse Steam reviews to find what players love and hateA practical method for Steam review analysis: pull every review, segment by playtime and language, tag themes, and turn complaints into a ranked fix list.
• How to estimate a Steam game's sales and revenueEstimate how many copies a Steam game sold with the Boxleiter review multiplier, then turn units into revenue after discounts, regional prices and fees.
• Steam store page optimisation: what top indie pages do differentlySteam store page optimisation for indie games: capsule art sizes and rules, trailer order, screenshots, short description, tags and wishlist conversion.
• Steam wishlists to sales: what to expect at launchTypical Steam wishlist conversion rates, a step-by-step launch forecast with a worked example, what moves conversion and how many wishlists Next Fest adds.